During his stint at EMI, [former Google CIO / VP Engineering] Douglas Merrill profiled the behavior of LimeWire users and discovered something rather interesting. Those same file-sharing “thieves” were also iTunes’ biggest spenders.
“That’s not theft, that’s try-before-you-buy marketing and we weren’t even paying for it… so it makes sense to sue them,” Merrill said, while undoubtedly rolling his eyes.
Posted on Thursday July 28th, 2011
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